01 · JANUARY–MARCH
Understand Me
Why do I respond the way I do?
Stress response, DistressRx™, triggers, thoughts, emotions, physiology, relationships.
Where you land: I understand myself without needing to criticize myself.
TRANSFORM® · LIVE COACHING FOR WOMEN PHYSICIANS
She pulls into the driveway and doesn't go in.
Not because she doesn't want to see them.
She just needs a minute. She's spent the whole day being everything to everyone else, and she hasn't had five minutes to ask herself what she needs.
She's not falling apart. She's not in crisis. She's just wondering why “getting by” doesn't feel like enough anymore.
You are already a masterpiece. And you get to be a work in progress, too.
Transform® is live coaching for women physicians, created by Ali Novitsky, MD. Four 12-week programs. One skill a week. Nothing to fall behind in.
Get enrollment updates- Four 12-week programs
- A Sunday Workout and Workshop call with Ali
- An interactive activity every Monday
- 12 CME credits per program
This isn't about fixing you.
It's not about finally becoming disciplined enough, thin enough, productive enough, calm enough, or evolved enough.
And it's not another program you can fall behind in. There is no catching up. There is no doing Transform perfectly.
It's a place to keep caring for yourself.
Your body. Your mind. Your relationships. Your health. Your wants. Your identity. Your life.
What actually changes
The goal isn't to turn you into somebody else. The change is in the relationship you have with yourself.
From
“What should I be doing?”
To
“What do I need?”
From
“Why am I like this?”
To
“That’s interesting. What’s happening here?”
From
“I screwed it up again.”
To
“Okay. What do I want to do next?”
From
“I know what I should do.”
To
“I trust myself to decide what works for me.”
And maybe, eventually: “I actually like the way I care for myself.”
One skill a week. On purpose.
Most programs give you more. This one gives you one thing at a time.
Your brain strengthens what you repeat, and it learns best when it isn't bracing. So every week follows the same rhythm, and you always know what's next.
- 1SUNDAY
Practice together.
Your 60-minute Sunday Workout and Workshop call with Dr. Ali Novitsky combines movement and neuro-regulation coaching in one session.
Exercise can support mood and emotional regulation, which may create space to release tension and reflect more deeply.
- 2MONDAY
Make it stick.
An interactive activity solidifies or, in some cases, introduces Sunday's theme.
- 3ANYTIME
Talk it through.
Ali's coaching brain is an AI coaching tool built on a decade of my actual coaching. At 11pm, mid-shift, or in the driveway, you don't have to wait for the next Workshop.
Ali's coaching brain is a coaching tool, not medical care or crisis support. If you are in crisis, call or text 988 (US) or your local emergency number.
ALSO INCLUDED
- 12 CME credits per program
- A community forum with a leader
- Total Strength Library workout program
Four 12-week programs
Choose the season that supports you, or stay for all four.
02 · APRIL–JUNE
Build Me
What does my body actually need?
Strength, muscle, nutrition, metabolism, hormones, body composition, sleep, recovery, exercise.
Where you land: I know how to care for my body without being at war with it.
03 · JULY–SEPTEMBER
Protect Me
Can I care for other people without abandoning myself?
Relationships, boundaries, parenting, partnership, work, people pleasing, conflict, communication, time, energy, asking for what you need.
Where you land: I can stay connected to myself while staying connected to other people.
04 · OCTOBER–DECEMBER
Become Me
What do I actually want?
Career, relationships, health, time, leadership, next chapter.
Where you land: I’m intentionally participating in my life instead of simply managing it.
Understand yourself. Build yourself. Protect yourself. Become more fully yourself.
Because you're allowed to keep becoming.
Is this for you?
Transform is for you if...
You're doing pretty well, maybe even really well, and still want to care for yourself differently.
“I'm already proud of who I am. And I'm curious about who I'm becoming.”
It's not for you if...
You want rigid rules, policing, or to follow me perfectly.
I'll give you evidence, tools, coaching, and challenge. But it's your life.
My job isn't to teach you to follow me. It's to help you get better at following yourself.
You'll feel it in week one.
- SUNDAYYour first 60-minute Workout and Workshop call combines movement and neuro-regulation coaching.
- MONDAYYour first interactive activity solidifies or, in some cases, introduces Sunday’s theme.
- ANYTIMEYour first message to Ali’s coaching brain.
By the end of week one, you'll have language for something you've felt for a long time and didn't have words for.
Real women. Real stories.
What they came for and what they found.
I came to Transform as a transition from another program. Realizing that I needed the coaching, mindset work and community support. What I have gained is so much more than I expected. My nutritional knowledge and understanding of the hidden ways diet culture has invaded my journey has led me to embrace nutritional and life coaching. Lifelong believer and member here. And forever grateful.
Since I am not leaving, I will comment on why I continue to work with her: she facilitates change. Change in my mindset, my definition of success, and she has been responsible for numerous connections I have made over the years with colleagues who are now friends.
I came to Transform hoping to get back into strength training and improve my nutrition. I gained that and a deep appreciation for my intuition that gave me the fortitude to switch jobs and help our daughter through a health crisis. I love this community and am all in for the long haul.
I came to Transform to help heal my burnout and find a way forward. I left with community, lifelong friends and mentors, improved confidence and sense of self that have not only kept me in medicine but allowed me to thrive in it.
I came to Transform to lose weight in perimenopause with a lifelong history of obesity and now have a better understanding of my personality, what self-care truly means, and how to enjoy the life I've curated, even in difficult times!
I came to Transform to get fit and I left with food freedom, an understanding of my own personal emotional responses, and the best community of friends.
Choose your level of support
Start with one program, or choose the full year.
12 WEEKS
1 program
$3,000
Workout program included
24 WEEKS
2 programs
$6,000
Workout program included
36 WEEKS
3 programs
$9,000
Workout program included
RECOMMENDED
FULL YEAR
4 programs
$10,000
Workout program included
You're never locked into more than the 12 weeks in front of you. Start with one program.
If it's not the right season for the next one, you don't take it. There's no penalty for choosing exactly the support you need right now.
A full year is 48 weeks of Sunday Workout and Workshop calls with Dr. Ali Novitsky and Monday interactive activities that solidify or, in some cases, introduce Sunday's theme. You also receive a full year of Ali's coaching brain, 48 CME credits, and a community that moves with you through all four programs in the order the year was built for. It also includes Dr. Ali's Total Strength Library (strength training, meditation, and yoga) at no extra cost.
HSA/FSA eligibility through Truemed
Transform may qualify as an eligible HSA/FSA expense through Truemed. Eligibility is based on individual circumstances and is not guaranteed.
See if you qualify with Truemed →INCLUDED WITH EVERY PROGRAM
Dr. Ali's Total Strength Library
Your workout program is included: on-demand 10, 20, and 30-minute strength training at three levels, plus meditations, Hardcore & Floor, and yoga. No separate workout-program fee.
OPTIONAL ADD-ON
1:1 private coaching
$650/month
Personalized coaching with a FIT Collective coach alongside your Transform program. Billed separately.
Questions about Transform®
Who is Transform® for?
Women physicians who know the science and want live coaching that works on the stress physiology underneath the behavior instead of adding another set of rules.
How is Transform® structured?
Four independent 12-week programs: Understand Me, Build Me, Protect Me, and Become Me. You may choose one, two, three, or all four.
What is included?
Each 12-week program includes a 60-minute Sunday Workout and Workshop call with Dr. Ali Novitsky combining movement and neuro-regulation coaching in one session, plus Monday interactive activities that solidify or, in some cases, introduce Sunday’s theme. You also receive Dr. Ali’s Total Strength Library workout program, Ali’s coaching brain (an AI coaching tool built on her coaching), a forum with a community leader, and 12 CME credits. 1:1 private coaching with a FIT Collective coach is the only optional add-on.
I’ve done Transform before. Why is it so different now?
Because I watched what lasted. Insight in a big room rarely survived the week. Repetition in a calm, predictable rhythm did. Learning science backs this up: spaced practice beats cramming, and stress narrows the brain’s capacity to take in something new. Live 1:1 coaching is still available as an add-on.
Is Transform® CME accredited?
Yes. The FIT Collective® is a directly accredited ACCME provider. Each 12-week Transform® program includes 12 CME credits.
What does Transform® cost?
Each 12-week program is $3,000. Two programs are $6,000, three are $9,000, and the full year is $10,000.
Is Transform® a weight loss program?
No. Transform® is built around self-understanding, stress response, strength, nourishment, and self-trust rather than a number on a scale or rigid restriction.
A year from now, she still pulls into the same driveway.
She still sits there for a minute before she goes in.
But now she's smiling.
She used to think that minute meant something was wrong with her.
That she should be able to walk straight from the car to the kitchen without needing a pause first.
So she tried to fix it. A new nutrition plan. A tighter calendar. A more disciplined version of herself.
It was never her macros. It was never her calendar. It was never her marriage.
It was the belief that the pause was a problem to solve instead of a transition to make.
She still has the same job. The same kids. The same partner, half asleep, phone in hand. Nothing about her life needed to change.
Her relationship to the minute in the driveway did.
That's the year of Transform®. Not a different life. A woman who finally knows what to do with the one she already built.
Get Transform enrollment updates.
Join the interest list to hear when enrollment opens and choose the program or full-year experience that's right for you. Past members hear first.