Accredited education for physicians that also supports their own health.
The FIT Collective® is an ACCME-accredited provider founded by Ali Novitsky, MD, triple board-certified physician and Master Certified Coach. The CME you already need becomes support for your metabolism, strength, stress, and practice.

- ACCME-accredited provider
- 732 accredited activities
- 200,000+ hours of Category 1 CME delivered
- 3,000 physicians served
- As featured in KevinMD
Find your door
I'm a physician.
Earn AMA PRA Category 1 Credit™ on the topics that matter to your patients and your own health.
I lead an organization.
Meet your CME and physician wellbeing goals with one program.
I teach physicians.
Offer accredited CME with your program. We handle the accreditation.
Measurable relief, not another unused benefit.
In a 651-physician pilot of On Call for You, average self-rated stress fell from 5.3 to 2.5 per session, and 84% of sessions reduced stress.
Self-reported pilot data, July to September 2026.
For women physicians who want more for themselves.
Transform® and IMPACT are coaching communities built by a physician who lives this life too.

Meet Dr. Ali
Ali Novitsky, MD is triple board-certified in pediatrics, neonatology, and obesity medicine, a Master Certified Coach, and former National Medical Director at Optum Health. She founded The FIT Collective® in 2018 and has coached physicians for more than a decade.