Strength Licenses for Practices — Dr. Ali Novitsky
Practice Licensing

Strength training works. Implementation doesn't.

A physician-designed, app-based strength & mindset system you license to your practice — so your patients move from recommendation to real-world implementation. You keep 100% of program revenue. We handle the rest.

Compliance-built · Anti-kickback aligned · Turnkey
The Reality

The problem isn't knowledge. It's an implementation problem.

Strength training is one of the most effective tools for maintaining muscle, supporting metabolism, preserving mobility, preventing disease, and improving long-term outcomes — especially during midlife and beyond.

Most clinicians already recommend strength training. But in practice, patients don't know where to start. They don't follow through. And muscle loss continues.

This isn't a motivation issue. It's a missing system — the structured pathway between recommendation and real-world implementation.

If only it came in a pill. We built the closest thing.
A Real-World Signal We Couldn't Ignore

The data that changes the conversation.

In a real-world group of perimenopausal women in a caloric deficit, using our 10-minute strength workouts three days per week, this is what we observed:

This challenges what we've been taught to expect. Muscle loss is considered an inevitability of aging — and a near-certainty during a deficit. Our data suggests otherwise.

  • 95% of participants preserved muscle mass
  • Several gained muscle during a calorie deficit
  • 1 participant experienced meaningful muscle loss greater than 10%
How It Works

Three steps. One simple operational model.

i.

You purchase a license

Choose the tier and seat count that fits your practice. Pay once. The seats are yours to allocate to patients as you see fit.

ii.

You introduce it during visits

The program becomes part of your clinical recommendation. We supply the materials and onboarding. Your team learns the workflow in under an hour.

iii.

Patients follow the program

Through the app, on their own schedule. You see compliance and outcomes improve — without adding implementation burden to your day.

Practice Licensing Tiers

Three programs. Choose what fits your patient panel.

Each program is licensed by seat count. You can mix programs, expand over time, or move to bulk licensing as your practice grows.

Foundational

Beginner Strength & Mindset

A foundational starting point for long-term success.

Designed for patients who are new to strength training, returning after time away, or requiring a low-barrier entry point.

Includes
  • 10-minute guided workouts
  • 3 progressive levels
  • Fully seated Level 1 option
25 Seats$1,250
50 Seats$2,500
Pediatric

Kid's Strength & Mindset

Building strength, confidence, and healthy habits early.

A developmentally aligned program for ages 6-17. Body-weight based with appropriate modifications.

Ideal For
  • Pediatric patients
  • Family-based care models
  • Early prevention and habit formation
25 Seats$1,250
50 Seats$2,500
Bundle & Bulk Options

For practices ready to scale.

Combination Bundle

The Most Complete Patient Pathway

Combines Total Strength & Mindset + Kid's Strength & Mindset — supports patients from beginner to advanced within one ecosystem. Ideal for family-centered practices.

25 + 25 Seats$3,750
50 + 50 Seats$7,500
Bulk · 500 Seats

For Growing Practices Ready to Fully Incorporate

A scalable solution for growing practices ready to fully integrate strength & mindset into their care model. Includes flexible use across all programs, full backend management, partner community access, and priority onboarding.

500 SeatsCustom Pricing · Limited Availability
What's Included

You're not just buying seats. You're gaining a system.

Practice Visibility

Your practice is listed on our website as an official partner — increased visibility and credibility for your wellness offering.

Provider Community

Access to our private provider community group, plus ongoing trainings and real-world implementation strategies.

Turnkey Patient Experience

App-based delivery, built-in onboarding, and structured progressive programming. No setup required on your end.

Simple, Aligned Business Model

You purchase a license. You offer the program as a wellness service (non-insurance based). You set your patient pricing. 100% of your program sales remain with you.

Implementation Support

Direct support to help you successfully integrate and scale — from initial rollout through patient onboarding and ongoing growth.

Priority Onboarding

Bulk-tier practices receive priority access to our team for setup, integration questions, and ongoing optimization.

Built For The Realities Of Clinical Practice

Compliance and confidence are built in.

i.

Legal Disclosures Integrated

Fully integrated within the app — your patients see them, you don't have to manage them.

ii.

Wellness Offering Structure

Structured as a wellness offering, not billable medical care — clean separation from insurance.

iii.

Low Anti-Kickback Risk

Designed to align with a low anti-kickback risk model. Implementable within appropriate clinical & legal boundaries.

Provider Testimonials

From the practices using it.

"Many patients using GLP-1 medications appreciate having a simple, structured way to include strength-focused activity. This program has been a supportive option for those beginning or returning to movement."
Dr. Diana PallinObesity Medicine
"This has been a helpful tool for families looking for accessible, guided movement options. A framework that parents, children, and teens can follow when exploring strength-based activities."
Dr. Mark NovitskyChild & Adolescent Psychiatry
"For patients on GLP-1 therapy who want guidance around strength practices, this program has provided a straightforward entry point that many find encouraging."
Dr. Matthea RenteaObesity Medicine
"Older adults in my practice have enjoyed having a structured, low-impact option to support their mobility and daily functioning."
Dr. Bernard RemakusGeriatrics
From Recommendation To Implementation

Strength training is foundational. The system is what makes it stick.

Will it remain guidance — or will it become something your patients actually implement? Choose a license tier, or book a call with Dr. Bridget Godwin to discuss the right fit for your practice.

Questions? mazzy@thefitcollective.com